Best of the Best: Setting the Tone for 2023

We’ve done it again! Upstate Roots Design was recently featured on the National Association of Realtors Blog as part of the Home Staging Resource (HSR) "Best of the Best" awards recognizing staging excellence worldwide. We know how high the bar is in this industry, especially after seeing the incredible work from our fellow HSR-certified peers, so we are truly grateful for the recognition.

This particular project set the tone for how we wanted to kick off 2023. It was our first collaboration with an investor, and the property was upgraded to perfection. Every detail, from bold color schemes to modern fixtures with warm, inviting touches, was meticulously thought out. The property was large, which pushed us to think bigger and bolder in our design approach. We’ve always put our hearts into every project, but this one elevated our work to a new level—this was exactly the kind of project we wanted to set the tone for our year.

When staging a space, our goal is always to create an emotional connection for buyers. We want them to feel a sense of warmth and comfort as soon as they step through the door, and with this property, we aimed for a high-end, crisp, and clean aesthetic that still felt inviting. We also had to balance the bold paint choices with the overall design, filling each room to its fullest potential.

Not only did this property sell quickly, but it also sold for over the list price, which is a testament to the power of thoughtful, strategic staging. We couldn’t be more proud of the outcome, and we’re so excited to continue raising the bar with every new project.

Thank you to the National Association of Realtors and the Home Staging Resource for featuring our work! To see the full feature, as well as other winners, click here.